So best case, it might make up some decent portion of rake at 2 or 5 NL, but not much higher. best practices for the poker itself and how to deal with. But I'd be surprised if you could keep advertisers with anything more than a $1 CPM, and that's probably still far too high. Once your team has entered the room, you can see them online and the scrum poker can start. The bad news is that you're showing ads to the same people over and over again - their effectiveness is going to be extremely low, and I don't think you'd be able to get anywhere remotely close to a $3 CPM in the long run.Ī $3 CPM with an average of 5 players to a hand would mean $3 per 200 hands, or $1.50 per 100 hands, if you showed a different ad every single hand. The good news is that people already sitting down with money online to spend on poker should be a decent demographic for online casinos. Of course, that's going to vary greatly depending on what kind of click-through rates you're able to generate. A $3 CPM is fairly average ($3 per 1,000 impressions) in the industry. I think I was being pretty generous at 90%.
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